Hey, I design complex products
Product Designer IoT
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About
Connect
ENG
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NO
App subscription
2025 · Futurehome
30% conversion rate in less than 2 months
Futurehome is the only smart home provider in Norway offering a complete ecosystem for energy management. Designing for such a versatile platform comes with complexity — but also a unique opportunity to create real impact.
Cut Check-In Time by Half
With the new owners we got a big assignment - introduce the full app subscription and convert 30% customers to the paid service in Q3. We achieved the result in less then 2 months of Norwegian summer.
One flow, multiple user types
I worked with the team to design and deliver an end-to-end flow tailored to multiple user types: with different access rights and different business relationships.
The work included:
- Designing the subscription purchase and activation flow (in-app + web form)
- Creating the paywall experience across the app
- Mapping out subscription management UX
- Designing user communication: onboarding emails and activation messages
Want to learn more about the process and design decisions? Let’s talk.
Hey, I design complex products
Product Designer IoT
Projects
About
Connect
ENG
|
NO
App subscription
2025 · Futurehome
30% conversion rate in less than 2 months
Futurehome is the only smart home provider in Norway offering a complete ecosystem for energy management. Designing for such a versatile platform comes with complexity — but also a unique opportunity to create real impact.
Full-app subscription
With the new owners we got a big assignment - introduce the full app subscription and convert 30% customers to the paid service in Q3. We achieved the result in less then 2 months of Norwegian summer.
One flow, multiple user types
I worked with the team to design and deliver an end-to-end flow tailored to multiple user types: with different access rights and different business relationships.
The work included:
- Designing the subscription purchase and activation flow (in-app + web form)
- Creating the paywall experience across the app
- Mapping out subscription management UX
- Designing user communication: onboarding emails and activation messages
Want to learn more about the process and design decisions? Let’s talk.
Hey, I design complex products
Product Designer IoT
Projects
About
Connect
App subscription
2025
·
Futurehome
Energy Management System
2022-2025
·
Futurehome
Automatic Smarthub updates
2024
·
Futurehome
ENG
|
NO
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App subscription
2025 · Futurehome
30% conversion rate in less than 2 months
Futurehome is the only smart home provider in Norway offering a complete ecosystem for energy management. Designing for such a versatile platform comes with complexity — but also a unique opportunity to create real impact.
Full-app subscription
With the new owners we got a big assignment - introduce the full app subscription and convert 30% customers to the paid service in Q3. We achieved the result in less then 2 months of Norwegian summer.
One flow, multiple user types
I worked with the team to design and deliver an end-to-end flow tailored to multiple user types: with different access rights and different business relationships.
The work included:
- Designing the subscription purchase and activation flow (in-app + web form)
- Creating the paywall experience across the app
- Mapping out subscription management UX
- Designing user communication: onboarding emails and activation messages
Want to learn more about the process and design decisions? Let’s talk.